Zoho CRM and QuickBooks Online: The Perfect Integration for Your Business

Imagine having your customer relationship management (CRM) software seamlessly connected with your accounting system. Every sale, every invoice, and every customer interaction automatically synced between the two apps. That’s the power of integrating Zoho CRM with QuickBooks Online.

No more manual data entry, no more errors, and no more wasted time. With this integration, you can streamline your business processes, improve data accuracy, and gain valuable insights into your financial performance.

Real-World Scenario Example of Zoho CRM and QuickBooks Integration

Meet Sarah, a busy entrepreneur who runs a thriving e-commerce business. She relies on Zoho CRM to manage her customer relationships and sales pipeline, but she struggled with manually entering all the sales data into QuickBooks Online.

Every time a customer made a purchase, Sarah had to log into QuickBooks, create a new invoice, and manually input the customer and product information. This process was time-consuming and prone to errors, especially when dealing with a high volume of sales.

Sarah knew there had to be a better way. That’s when she discovered the Zoho CRM and QuickBooks Online integration. By connecting the two apps, Sarah was able to automate the entire process.

Now, when a sale is made in Zoho CRM, the customer and product data is automatically synced with QuickBooks Online, creating a new invoice with all the relevant information. Sarah no longer has to waste time on manual data entry, and she can be confident that her financial records are accurate and up-to-date.

To further enhance her workflow, Sarah also integrated:

Challenges that QuickBooks Online and Zoho CRM Integrations Solved

  • Eliminated manual data entry of customer and sales information.
  • Reduced errors and inconsistencies in financial records.
  • Saved time and increased productivity by automating workflows.
  • Improved data accuracy and reliability between CRM and accounting systems.
  • Provided real-time visibility into sales performance and financial metrics.

Benefits of Zoho CRM and QuickBooks Online Integration

  • Automated data synchronization between Zoho CRM and QuickBooks Online.
  • Real-time access to customer and financial data in both apps.
  • Improved collaboration between sales and accounting teams.
  • Faster and more accurate invoicing and payment processing.
  • Better decision-making with comprehensive reporting and analytics.

Integration Options

There are several ways to integrate Zoho CRM with QuickBooks Online, each with its own pros and cons. The most common options are:

  1. Native integration: Zoho CRM offers a built-in integration with QuickBooks Online, which is easy to set up and use. However, it may have limited customization options and may not support all QuickBooks features.
  2. Third-party integration platforms: Services like Zapier, Automate.io, and PieSync provide pre-built integrations between Zoho CRM and QuickBooks Online. These platforms offer more flexibility and customization options, but they may come with additional costs and complexity.
  3. Custom development: For businesses with unique requirements, custom development using the APIs of both apps can provide a tailored integration solution. This option offers the most flexibility and control, but it requires significant technical expertise and resources.
Integration OptionEase of UseCostFeaturesSupportSecurity
Native IntegrationHighLowLimitedHighHigh
Third-Party PlatformsMediumMediumExtensiveMediumMedium
Custom DevelopmentLowHighUnlimitedLowHigh

Integration Guide

To successfully integrate Zoho CRM with QuickBooks Online, follow these steps:

  1. Prepare for Integration:

    • Create a QuickBooks Online account and a Zoho CRM account, if you haven’t already.
    • Back up your data in both apps before starting the integration process.
    • Set up the necessary user roles and permissions in both apps.
  2. Choose Integration Option:

    • Decide whether to use the native integration, a third-party platform, or custom development.
    • If using a third-party platform, sign up for an account and connect your Zoho CRM and QuickBooks Online accounts.
  3. Configure Settings:

    • Map the fields between Zoho CRM and QuickBooks Online, such as customer names, addresses, and invoice numbers.
    • Set up the synchronization rules, such as the frequency of data updates and the direction of data flow.
    • Test the integration with a small subset of data to ensure accuracy and reliability.
Permissions RequiredIntegration OptionsTotal Cost
– Zoho CRM Admin
– QuickBooks Online Admin
– Native Integration (Free)
– Zapier ($29/month)
– Custom Development ($5,000+)
– Native Integration: $0
– Zapier: $348/year
– Custom Development: $5,000+
  1. Implement Integration:
    • Use the APIs of both apps to build the custom integration, if chosen.
    • Follow the documentation and best practices provided by Zoho and QuickBooks.
    • Use code libraries and SDKs to simplify the development process.

Example API Request:

POST /api/v3/invoices HTTP/1.1
Host: api.example.com
Authorization: Bearer {access_token}
Content-Type: application/json

  "customer_id": "123456",
  "items": [
      "name": "Product A",
      "quantity": 2,
      "price": 100
      "name": "Product B",
      "quantity": 1,
      "price": 50
  1. Test and Validate:
    • Perform thorough testing of the integration, including edge cases and error scenarios.
    • Verify that the data is synced accurately and completely between the two apps.
    • Monitor the integration for any performance issues or data discrepancies.

Alternative Integrations

While Zoho CRM is a popular choice for QuickBooks Online integration, there are several alternative CRM apps that can also integrate with QuickBooks, such as:

  1. Ontraport: Ontraport is an all-in-one business automation platform that includes CRM, marketing automation, and e-commerce features. It offers a native integration with QuickBooks Online, allowing you to sync customer data, invoices, and payments.
  2. Infusionsoft: Infusionsoft is a powerful CRM and marketing automation software that helps small businesses grow and scale. Its integration with QuickBooks Online enables you to streamline your sales and accounting processes, eliminating manual data entry and improving data accuracy.
  3. Monday.com: Monday.com is a flexible project management and CRM tool that can integrate with QuickBooks Online through third-party platforms like Zapier. This integration allows you to automate tasks, sync customer data, and track financial metrics in real-time.
  4. Nutshell: Nutshell is a simple and intuitive CRM software that helps sales teams collaborate and close more deals. Its integration with QuickBooks Online provides a seamless way to manage customer relationships and financial data, without the need for manual data entry.
AppEase of IntegrationCostFeaturesSupport
Zoho CRMHighLowExtensiveHigh


Integrating Zoho CRM with QuickBooks Online can be a game-changer for your business, providing numerous benefits such as:

  1. Automated data synchronization
  2. Improved data accuracy and reliability
  3. Increased productivity and efficiency
  4. Better collaboration between sales and accounting teams
  5. Comprehensive reporting and analytics

By choosing the right integration option and following the best practices for implementation and testing, you can ensure a smooth and successful integration that will help your business grow and thrive.

If you need assistance with your Zoho CRM and QuickBooks Online integration, our team of experts at FastFix247 is here to help. Contact us today for a free consultation and let us help you unlock the full potential of your business software.


What data can be synced between Zoho CRM and QuickBooks Online?
You can sync customer data, invoices, payments, and products between Zoho CRM and QuickBooks Online. This ensures that your financial records are always up-to-date and accurate, without the need for manual data entry.

How often is the data synced between the two apps?
The frequency of data synchronization depends on the integration option you choose. Native integrations and third-party platforms typically offer real-time or near-real-time sync, while custom integrations can be configured to sync data at specific intervals.

What happens if there are errors or discrepancies in the synced data?
Most integration options have built-in error handling and reconciliation features that can detect and resolve data discrepancies. However, it’s important to regularly monitor the integration and perform manual checks to ensure data integrity.

Can I customize the fields that are synced between Zoho CRM and QuickBooks Online?
Yes, most integration options allow you to customize the field mapping between the two apps. This means you can choose which fields are synced and how they are mapped, based on your specific business requirements.

Is the integration secure and compliant with data privacy regulations?
Yes, Zoho CRM and QuickBooks Online both employ industry-standard security measures to protect your data. The integration options also follow strict data privacy and security protocols, ensuring that your sensitive information is always safe and compliant with regulations like GDPR and CCPA.

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